First, to connect Salesforce to Zenvia Conversion, the client will need access to the API.

Go to Apps > Integrations > Salesforce and verify your domain. This domain or link is the address for your Salesforce account. Once it has been validated, log in to the integration by clicking "Start Session."

Once in Salesforce, you'll need to give administrator permissions to Zenvia Conversion.

Once there, select what type of information Salesforce will send to Zenvia Conversion. Start by choosing between two types of information: leads and opportunities.

  • A lead is a piece of information that allows a sales agent to contact a potential client.

  • An opportunity is information like a lead regarding which an agent has already taken some action.

Both types of data are converted to prospects in Zenvia Conversion. 

In the integration form you can also configure:

  • How frequently to search for leads/opportunities

  • Filters for sending leads to Zenvia Conversion

  • When a lead/opportunity status is updated in Salesforce and which statuses of this information will be updated.

Customizable Information
Zenvia Conversion can also receive customized information beyond the most basic information of name, contact information, etc. To request this, contact our Support Team.


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